Tuesday 12 July 2011

Using LinkedIn to full effect

LinkedIn is fun for personal use to start with, without all the gimics and ridiculous add-ins that come with Facebook.  But it has more serious and useful application for business.  On an individual level you keep on contact with suppliers, colleagues and customers, and use groups to keep up with what's going on.

You can specifically look for people to do business with by asking your contacts to put you in touch with their contacts, and by responding and helping people with queries in news groups.

And Google currently likes social media so it potentially increases your 'Google Juice', the amount of information that Google has to give you your ranking.

See the full Using LinkedIn article

Wednesday 6 July 2011

The Importance of Twitter Feed

Twitterfeed is a way of making all your efforts count double or triple.  Essentially, each time you publish a blog entry, it automatically also gets posted to your Facebook page and is tweeted too.  Furthermore the tweet automatically gives you a short url linking to the full blog.

Potentially (since we don't know exactly how Google works and it changes) this means that Google will find three links for the effort of one.

It only takes five minutes to register your email address with Twitterfeed, then to tell it the blog that the information is coming from, then to give it your Facebook page and your Twitter account to post too.

I know you'll be pleased about that!